One World
One Challenge

Make History

For a brief period in February 2016, a select group of the world’s elite will compete against each other in a series of high-octane events, undergoing tests of skill and bravery. Devised by The O1 Challenge to appeal to a select band of competitive and skillful individuals, this unique invitation-only competition will test contestants’ mental and physical toughness, presenting them with a number of specially devised bespoke power challenges.

The O1 competitors will be subjected to 5 incredible, adrenalin-propelled challenges; pushing thoroughbred 650bhp F1 racing cars around one of Europe’s most testing racing circuits, mastering 450bhp supercars across a frozen lake near the Arctic Circle, taking control of a team of Siberian huskies across the most hostile of terrains, powerboating at 130mph through the waves off the coast of Miami and climaxing in air to air dog-fighting in the azure blue skies 20,000ft above the Nevada desert in military spec, tandem seated SIAI Marchetti aircraft.

Throughout the duration of the competition, and in contrast with the arduous mental and physically exhausting nature of the events, all O1 competitors will be enveloped in a cocoon of luxury. They will be conveyed between locations using the dedicated O1 Challenge B757 private jet equipped with 62 first class seats. Accommodation will be at some of the world’s most prestigious and sophisticated hotels, with suites and services tailored for every requirement.

Contestants will each be provided with a personal assistant to take care of every detail imaginable throughout the course of The O1 Challenge. Throughout the events, each contestant will be scored and ranked by independent, professional adjudicators. The overall winner of The O1 Challenge receives a cheque for U.S. $1,000,000 and will be gifted with a complimentary invite to be entered into the following year’s event to defend his or her title.

Explore The Challenges

Our Partners

Lux Travel Consultants

To ensure that all O1 competitors receive the best travel and accommodation throughout the event, The O1 Challenge have partnered with Lux Travel Consultants, one of the world’s most refined and bespoke luxury travel specialists. Established in 1981, Lux Travel have sophisticated market knowledge and experience in creating unforgettable memories for the most discerning of clientele, ranging from A-list stars to worldwide royalty. Lux Travel Consultants are preferred suppliers to some of the most prestigious hotel groups worldwide, including The Four Seasons, The Mandarin Oriental Hotel Group, the Bellini Club, Relais & Chateaux and is a Virtuoso founding member.

Together with Lux Travel, The O1 Challenge team have carefully crafted and created a bespoke, world-class travel and accommodation experience. With exclusive access to the globe’s finest hotels, luxury villas and retreats, together with 24-hour access to an award-winning concierge and PA service, every O1 competitor will be able to focus their attention fully on the task in hand, becoming the ultimate winner of The O1 Challenge!

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